Our obsession with hair has led us to create one of the most sophisticated hair laboratories in the world. Everything we learn informs our engineering decisions.
Real hair, not just cloth
By challenging convention, we uncovered the role velocity plays in the hair drying process.
Pulling things apart
The tensile test measures hair strength. Discover how extreme heat weakens the hair.
Testing the water
See how damaged hair absorbs water more quickly than healthy hair, which can weaken it.
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Engineered from the inside out, with hair science at its core, the Dyson Supersonic™ hair dryer redefines haircare. Four years of development have put an end to extreme heat damage. For good.
Dyson Supersonic™ hair dryer Iron/Fuschia with platinum bag
Dyson Supersonic™ hair dryer Black/Purple with black case
Dyson Supersonic™ hair dryer Iron/Fuschia with platinum case
Dyson Supersonic™ hair dryer White/Silver
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